Protect Every Call with Phone Number Reputation Management & Branded Calling ID™

Help legitimate calls get recognized, trusted, and answered. TouchTone helps businesses monitor and remediate improper “Spam” or “Scam” labels, while BCID displays verified caller details such as your company name, logo, and call reason.

Prevent, identify, and correct improper “Scam” or “Spam” call labels

Wireless carriers use analytics and call-screening tools to help protect consumers from unwanted calls. But legitimate business numbers can still be mislabeled as Spam, Scam, Fraud, or blocked before the call reaches the intended recipient. These errors can reduce live answer rates, disrupt critical customer communications, and damage the trust your brand has worked to earn.

TouchTone helps solve this challenge with a comprehensive phone number reputation management solution that supports monitoring, management, registration, and remediation for outbound calling numbers.

Protect Your Brand

Your calling identity starts with the reputation of your phone numbers. TouchTone helps vet and register outbound numbers to reduce the risk of call blocking and improper labeling, while providing ongoing monitoring and a clear path to correction when issues arise. With platform registration, up to 99.77% of phone numbers are protected across the major wireless networks.

If a number is flagged, TouchTone’s monitoring and reporting dashboards help identify the issue quickly so our team can support remediation through the appeals process.

Voice and Collaboration

Strengthen Caller Trust and Phone Number Reputation

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Complete Reputation Management

TouchTone provides end-to-end support for phone number monitoring, registration, management, and remediation.

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Fast Network Protection

Platform registration helps protect up to 99.77% of phone numbers across the three major wireless networks.

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Guided Label Remediation

When improper labels appear, TouchTone helps manage the correction process on your behalf, with average remediation in as little as 1.6 days.

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24/7 Visibility

Online portal access gives customers visibility into calling identity performance, with the ability to edit, add, or remove phone numbers, entities, and campaigns as needed.

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Ongoing Support

TouchTone provides ongoing communication, portal training, weekly reporting, and regular health checks to help keep numbers protected.

Don’t let “Spam,” “Scam,” or “Fraud” labels misrepresent your business. Protect your phone number reputation and build trust in every outbound call with TouchTone Number Reputation Management.

Elevate voice trust with Branded Calling ID™ (BCID)

Consumer behavior is shaped by phone number and caller reputation. As robocalls and phone scams continue to erode trust in the voice network, consumers are increasingly hesitant to answer calls from unfamiliar or unidentified numbers. That means legitimate organizations—such as healthcare providers, schools, financial institutions, utilities, and government agencies—can miss opportunities to deliver critical, time-sensitive communications, including appointment reminders, emergency notifications, account alerts, and service updates.

BCID helps verified businesses deliver recognizable, trusted calls. Governed by CTIA, BCID is an industry-led, standards-based Rich Call Data (RCD) solution designed to support secure branded calling across participating U.S. mobile carriers. Built by the telecom industry, BCID is engineered for secure voice communications and aligned with federal compliance standards, including STIR/SHAKEN protocols. Learn how BCID is different from traditional branded calling.

As one of the first Authorized Partners in the BCID ecosystem, TouchTone Communications offers fully verified BCID to help businesses display authenticated caller details—including company name, logo, and call reason—directly on recipients’ mobile screens. This added visibility helps important calls stand out, build confidence, and get answered. TouchTone is answering the ecosystem's need for secure branded calls.

Branded Calling ID Authorized Partner

Robocalling: Learn how TouchTone helps protect consumers from illegal calling.

We’re helping restore trust in the voice network so customers feel more confident answering important calls.

LEARN MORE ABOUT STIR/SHAKEN